Результаты исследований: Публикации в книгах, отчётах, сборниках, трудах конференций › статья в сборнике материалов конференции › научная › Рецензирование
The article presents the author's integrated method for evaluating effectiveness of company digital transformation. The method is based on the joint application of qualitative and quantitative approach and involves the use of different classical methods at different stages of assessment: the total cost of ownership, balanced scorecard, investment analysis methods, etc. The practical example illustrates the specifics of using the method in companies operating in emerging markets.
Язык оригинала | английский |
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Название основной публикации | Proceedings of the 33rd International Business Information Management Association Conference, IBIMA 2019 |
Подзаголовок основной публикации | Education Excellence and Innovation Management through Vision 2020 |
Редакторы | Khalid S. Soliman |
Издатель | IBIMA |
Страницы | 1982-1997 |
Число страниц | 16 |
ISBN (электронное издание) | 9780999855126 |
Состояние | Опубликовано - 2019 |
Событие | 33rd International Business Information Management Association Conference: Education Excellence and Innovation Management through Vision 2020, IBIMA 2019 - Granada, Испания Продолжительность: 10 апр 2019 → 11 апр 2019 |
Название | Proceedings of the 33rd International Business Information Management Association Conference, IBIMA 2019: Education Excellence and Innovation Management through Vision 2020 |
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конференция | 33rd International Business Information Management Association Conference: Education Excellence and Innovation Management through Vision 2020, IBIMA 2019 |
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Страна/Tерритория | Испания |
Город | Granada |
Период | 10/04/19 → 11/04/19 |
ID: 99371853