1 - 10 out of 20Page size: 10
  1. 2023

  2. Does the economic value of new product announcements depend upon preannouncement signals? An empirical test of information asymmetry theories

    Mishra, D. & Далман, М. Д., Nov 2023, In: Journal of Product and Brand Management. 32, 8, p. 1157-1172 16 p.

    Research output: Contribution to journal › Article › peer-review

  3. 2022

  4. An Application of Sentiment Analysis on Assessing Sponsorship Marketing Effect

    Min, J., Monte, M. & Далман, М. Д., 2022, AMA Summer Academic Conference.

    Research output: Chapter in Book/Report/Conference proceeding › Conference abstracts › peer-review

  5. Membership Relationship Governance Strategy: The Role of Participatory Decision Making

    Min, J., Dalman, M. D. & Schmelzle, U., 2022, Resiliency and Adaptability for a Better Global Future : 2022 DSI ANNUAL CONFERENCE.

    Research output: Chapter in Book/Report/Conference proceeding › Conference abstracts › peer-review

  6. 2021

  7. Impact of brand anthropomorphism on ethical judgment: the roles of failure type and loneliness

    Dalman, M. D., Agarwal, M. K. & Min, J., 10 Nov 2021, In: European Journal of Marketing. 55, 11, p. 2917-2944 28 p.

    Research output: Contribution to journal › Article › peer-review

  8. To donate or not to donate? How cosmopolitanism and brand anthropomorphism influence donation intentions for international humanitarian causes

    Dalman, M. D. & Ray, S., 30 Aug 2021, (E-pub ahead of print) In: Management Research Review. 21 p.

    Research output: Contribution to journal › Article › peer-review

  9. The Role of Surprise in Decision Making: How Winning/Losing Moderates the Beliefs about the Chances and the Amplification of the Emotional Reactions to the Outcomes

    Chatterjee, S., Далман, М. Д. & Sirajul, S., 2021, (Accepted/In press).

    Research output: Contribution to conference › Abstract › peer-review

  10. WHEN CAN THE OLYMPIC SPONSORSHIP ADVERSELY AFFECT THE PURCHASE INTENTION OF ATHLETIC SPORTS FOOTWEAR?

    Min, J., Sayen & Далман, М. Д., 2021, (Accepted/In press) Marketing Management Association Spring Conference.

    Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

  11. 2020

  12. Do buzz and evidence really matter in product preannouncements? An empirical test of two competing theories

    Mishra, D. P., Atav, G. & Dalman, M. D., 17 Jul 2020, In: Journal of Consumer Marketing. 37, 7, p. 739-748 10 p.

    Research output: Contribution to journal › Article › peer-review

  13. Negative word of mouth for a failed innovation from higher/lower equity brands: Moderating roles of opinion leadership and consumer testimonials

    Dalman, M. D., Chatterjee, S. & Min, J., Jul 2020, In: Journal of Business Research. 115, p. 1-13 13 p.

    Research output: Contribution to journal › Article › peer-review

  14. To short or not to short? Improving morality judgments of short trades and short traders

    Chatterjee, S., Dalman, M. D. & Mookherjee, S., Jun 2020, In: Journal of Business Research. 114, p. 173-185 13 p.

    Research output: Contribution to journal › Article › peer-review

Previous 1 2 Next

ID: 188315