The aim of this case book is to develop an understanding of strategic and operational decisions in internationalization process of Finnish companies entering the Russian market. The case book reflects on experiences of several Finnish firms doing business in Russia and provides insights for the various challenges, objectives and decision-making alternatives companies face in real internal and external organizational settings. The presented collection of cases reveals the main managerial functions to be applied in the field of international business, in particular, strategic management, organization design, marketing, and operations management.
Язык оригиналаанглийский
Название основной публикацииCross-Border Strategy and Operations: Finnish Companies in Russia
Подзаголовок основной публикацииA Collection of Cases
ИздательИздательство Санкт-Петербургского университета
Страницы 75-124
ISBN (печатное издание)978-5-9924-0074-8
СостояниеОпубликовано - 2012

ID: 4605967