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The Typology of Approaches to Study the Impact of Social Responsibility on Consumer Behavior: Russian and Chinese Contexts. / Назаренко, Екатерина Андреевна; Смирнова, Мария Михайловна.

Business and Management: Sino-Russian Dialogue. Санкт-Петербург : Издательство Санкт-Петербургского университета, 2026. стр. 134-145.

Результаты исследований: Публикации в книгах, отчётах, сборниках, трудах конференций › глава/раздел › научная › Рецензирование

Harvard

Назаренко, ЕА & Смирнова, ММ 2026, The Typology of Approaches to Study the Impact of Social Responsibility on Consumer Behavior: Russian and Chinese Contexts. в Business and Management: Sino-Russian Dialogue. Издательство Санкт-Петербургского университета, Санкт-Петербург, стр. 134-145.

APA

Назаренко, Е. А., & Смирнова, М. М. (2026). The Typology of Approaches to Study the Impact of Social Responsibility on Consumer Behavior: Russian and Chinese Contexts. в Business and Management: Sino-Russian Dialogue (стр. 134-145). Издательство Санкт-Петербургского университета.

Vancouver

Назаренко ЕА, Смирнова ММ. The Typology of Approaches to Study the Impact of Social Responsibility on Consumer Behavior: Russian and Chinese Contexts. в Business and Management: Sino-Russian Dialogue. Санкт-Петербург: Издательство Санкт-Петербургского университета. 2026. стр. 134-145

Author

Назаренко, Екатерина Андреевна ; Смирнова, Мария Михайловна. / The Typology of Approaches to Study the Impact of Social Responsibility on Consumer Behavior: Russian and Chinese Contexts. Business and Management: Sino-Russian Dialogue. Санкт-Петербург : Издательство Санкт-Петербургского университета, 2026. стр. 134-145

BibTeX

@inbook{ef38e80721db45a887a7a48c123dc793,
title = "The Typology of Approaches to Study the Impact of Social Responsibility on Consumer Behavior: Russian and Chinese Contexts",
abstract = "Ekaterina Nazarenko and Maria Smirnova conduct a systematic literature review to develop a typology of CSR{\textquoteright}s impact on consumer behavior in Russia and China. They identify multidimensional perceptions, mediating variables, and cultural differences that shape consumer responses. The chapter emphasizes the need for industry-specific and cross-country studies to inform marketing strategies and CSR communication.",
author = "Назаренко, {Екатерина Андреевна} and Смирнова, {Мария Михайловна}",
year = "2026",
month = apr,
day = "7",
language = "русский",
isbn = "978-5-288-06538-5",
pages = "134--145",
booktitle = "Business and Management",
publisher = "Издательство Санкт-Петербургского университета",
address = "Российская Федерация",

}

RIS

TY - CHAP

T1 - The Typology of Approaches to Study the Impact of Social Responsibility on Consumer Behavior: Russian and Chinese Contexts

AU - Назаренко, Екатерина Андреевна

AU - Смирнова, Мария Михайловна

PY - 2026/4/7

Y1 - 2026/4/7

N2 - Ekaterina Nazarenko and Maria Smirnova conduct a systematic literature review to develop a typology of CSR’s impact on consumer behavior in Russia and China. They identify multidimensional perceptions, mediating variables, and cultural differences that shape consumer responses. The chapter emphasizes the need for industry-specific and cross-country studies to inform marketing strategies and CSR communication.

AB - Ekaterina Nazarenko and Maria Smirnova conduct a systematic literature review to develop a typology of CSR’s impact on consumer behavior in Russia and China. They identify multidimensional perceptions, mediating variables, and cultural differences that shape consumer responses. The chapter emphasizes the need for industry-specific and cross-country studies to inform marketing strategies and CSR communication.

UR - https://hdl.handle.net/11701/51483

UR - https://elibrary.ru/item.asp?id=89164328

M3 - глава/раздел

SN - 978-5-288-06538-5

SP - 134

EP - 145

BT - Business and Management

PB - Издательство Санкт-Петербургского университета

CY - Санкт-Петербург

ER -

ID: 144774182