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Consumer knowledge: do we really care? Revising our approach on example of the theory of planned behavior
Research output
:
Working paper
Department of Information Technologies in Management
Department of Marketing
Overview
Cite this
Татьяна Альбертовна Гаврилова
Ксения Сергеевна Головачева
Мария Михайловна Смирнова
Дмитрий Вячеславович Кудрявцев
Original language
English
State
Published -
2021
ID: 87543588