The article is devoted to the analysis of the problem of
motivation of students of higher educational institutions of economic
profile of preparation for the study of professionally oriented English. The
article substantiates the need for a sufficient level of knowledge of the
English language by specialists in economic areas. The author examines the
reasons for the low level of student motivation, and also proposes methods
for increasing it within the educational process in an educational institution
of higher education. The study presents the results of a questionnaire
survey of students-economists on the ways to increase the level of
motivation to study professionally oriented English.