1. 2011
  2. Политика справедливых цен как элемент маркетинговой стратегии компаний

    Гладких, И. В., 2011, In: МАРКЕТИНГ И МАРКЕТИНГОВЫЕ ИССЛЕДОВАНИЯ. 6, p. 460-470

    Research output: Contribution to journalArticle

  3. Проблемы исследования факторов, влияющих на восприятие российскими потребителями собственных торговых марок – имитаторов розничных сетей

    Богомолова, Л. Н., Старов, С. А. & Сумбаева, А. А., 2011, In: ВЕСТНИК САНКТ-ПЕТЕРБУРГСКОГО УНИВЕРСИТЕТА. СЕРИЯ 8: МЕНЕДЖМЕНТ. 3, p. 96-124

    Research output: Contribution to journalArticlepeer-review

  4. Развитие и рост в зеркале фирмы

    Баркан, Д. И., 2011, In: ВЕСТНИК САНКТ-ПЕТЕРБУРГСКОГО УНИВЕРСИТЕТА. СЕРИЯ 8: МЕНЕДЖМЕНТ. 2, p. 80-94

    Research output: Contribution to journalArticlepeer-review

  5. Эволюция теории управления маркетинговыми каналами

    Кирюков, С. И., 2011, In: ВЕСТНИК САНКТ-ПЕТЕРБУРГСКОГО УНИВЕРСИТЕТА. СЕРИЯ 8: МЕНЕДЖМЕНТ. 2, p. 95-112

    Research output: Contribution to journalArticlepeer-review

  6. 2010
  7. Alueellinen innovaatiokyky ja innovaatiotuotantoVenäjällä

    Podmetina, D., Väätänen, J. & Smirnova, M., 2010, In: Idäntutkimus. 1, p. 42-54

    Research output: Contribution to journalArticle

  8. Building portfolio of relationships with partners on b2b markets (case of Russian innovative companies)

    Rebyazina, V., Smirnova, M. & Kouchtch, S., 2010, 1st EMAC Regional Conference «Marketing Theory Challenges in Emerging Societies», Conference Proceedings. European Marketing Academy, p. 411–417

    Research output: Chapter in Book/Report/Conference proceedingArticle in an anthologyResearch

  9. Opportunity of usage co-branding strategies for Russian companies

    Moreva, I. & Smirnova, M., 2010, Proceedings of the 26th IMP Conference «Business networks – Globality, Regionality, Locality». Corvinus University of Budapest, p. 15-22

    Research output: Chapter in Book/Report/Conference proceedingArticle in an anthologyResearch

  10. Profiting from Intellectual Capital: How to create Value from Green Innovations in the Modern Turbulent Environment

    Cherenkov, V. I. & Tanitcghev, A. V., 2010, Proceedings of the 5th International Forum on Knowledge Asset Dynamics "Intellectual Capital in a Complex Business Landscape" // Institute of Knowledge Asset Management (Italy), Matera, Italy, 2010. Institute of Knowledge Asset Management, p. 52-60

    Research output: Chapter in Book/Report/Conference proceedingConference contributionResearch

  11. Pulse Systems of St. Petersburg: Russian Hi-Techs are Coming

    Cherenkov V.I., В. И., Jeff, E. & Gladkikh, I. V., 2010, In: The International Journal of Case Method Research & Application. XXII, 1, p. 58-71

    Research output: Contribution to journalArticle

  12. The Status of Purchasing and Supply Management in Finland and Russia

    Lintukangas, K., Smirnova, V., Virolainen, V-M., Jumpponen, J., Kouchtch, S. & Panfilii, V., 2010, In: Journal of Purchasing and Supply Management. 16, 3, p. 185-194

    Research output: Contribution to journalArticle

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