Результаты исследований: Научные публикации в периодических изданиях › статья › Рецензирование
The Impact of Export Promotion Programs on Firms’ Export Competencies and Performance in a Transition Economy : The Case of Russian Manufacturers. / Freixanet, Joan; Churakova, Iya.
в: Journal of East-West Business, Том 24, № 4, 02.10.2018, стр. 287-318.Результаты исследований: Научные публикации в периодических изданиях › статья › Рецензирование
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TY - JOUR
T1 - The Impact of Export Promotion Programs on Firms’ Export Competencies and Performance in a Transition Economy
T2 - The Case of Russian Manufacturers
AU - Freixanet, Joan
AU - Churakova, Iya
N1 - Freixanet, J. The Impact of Export Promotion Programs on Firms’ Export Competencies and Performance in a Transition Economy: The Case of Russian Manufacturers / J. Freixanet, I. Churakova // Journal of East-West Business. – 2018. - Volume 24, Issue 4. – P. 287-318.
PY - 2018/10/2
Y1 - 2018/10/2
N2 - This study evaluates the effects of export promotion programs (EPPs) in Russian manufacturers. It examines a multi-dimensional set of subjective and objective indicators including the level of awareness, use, the perception of usefulness, as well as different intermediate export marketing results, and final performance indicators. The results show that most EPPs are successful in attaining their goals as to improving firms’ export marketing competencies. Though, at the same time, they point to clear problems, regarding program awareness, availability, and accessibility. The paper concludes with a discussion about managerial and public policy implications.
AB - This study evaluates the effects of export promotion programs (EPPs) in Russian manufacturers. It examines a multi-dimensional set of subjective and objective indicators including the level of awareness, use, the perception of usefulness, as well as different intermediate export marketing results, and final performance indicators. The results show that most EPPs are successful in attaining their goals as to improving firms’ export marketing competencies. Though, at the same time, they point to clear problems, regarding program awareness, availability, and accessibility. The paper concludes with a discussion about managerial and public policy implications.
KW - Export marketing outcomes
KW - export performance
KW - export promotion
KW - internationalization
KW - Russia
KW - transition economy
KW - SCOPUS
KW - программы поддержки экспорта, результативность деятельности фирм, экспортеры России, бизнес, переходная экономика
KW - SCOPUS
UR - http://www.scopus.com/inward/record.url?scp=85047961503&partnerID=8YFLogxK
UR - https://www.tandfonline.com/doi/full/10.1080/10669868.2018.1467840
UR - http://www.mendeley.com/research/impact-export-promotion-programs-firms-export-competencies-performance-transition-economy-case-russi
U2 - 10.1080/10669868.2018.1467840
DO - 10.1080/10669868.2018.1467840
M3 - Article
AN - SCOPUS:85047961503
VL - 24
SP - 287
EP - 318
JO - Journal of East-West Business
JF - Journal of East-West Business
SN - 1066-9868
IS - 4
ER -
ID: 36929566