Результаты исследований: Научные публикации в периодических изданиях › статья › Рецензирование
From Bright Clothes to Bright Futures : Discourse on the Colour of Children’s Clothing in the USSR of the 1950s–1980s. / Boitsova, Olga; Orekh, Ekaterina.
в: Childhood in the Past, Том 11, № 2, 03.09.2018, стр. 100-113.Результаты исследований: Научные публикации в периодических изданиях › статья › Рецензирование
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TY - JOUR
T1 - From Bright Clothes to Bright Futures
T2 - Discourse on the Colour of Children’s Clothing in the USSR of the 1950s–1980s
AU - Boitsova, Olga
AU - Orekh, Ekaterina
PY - 2018/9/3
Y1 - 2018/9/3
N2 - The aim of this paper is to study the meaning of the colour of children’s clothes as it relates to ideology. The methods of research include a discourse analysis of Soviet advice books, brochures, and thematic articles in fashion magazines of the second half of the twentieth century, as well as a content analysis of a collection of Soviet postcards depicting children provided by the Russian National Library in St Petersburg. Illustrations from Primers (Bukvari) were also used for qualitative analysis. Official recommendations to dress children in light and bright colours are regarded in the paper as utterances on childhood containing ‘programmatic epithets’ which constructed the conceptual field of a Soviet childhood. The paper raises the discussion about Soviet concepts of childhood and defines the place of Soviet children’s fashion in relation to world fashion trends.
AB - The aim of this paper is to study the meaning of the colour of children’s clothes as it relates to ideology. The methods of research include a discourse analysis of Soviet advice books, brochures, and thematic articles in fashion magazines of the second half of the twentieth century, as well as a content analysis of a collection of Soviet postcards depicting children provided by the Russian National Library in St Petersburg. Illustrations from Primers (Bukvari) were also used for qualitative analysis. Official recommendations to dress children in light and bright colours are regarded in the paper as utterances on childhood containing ‘programmatic epithets’ which constructed the conceptual field of a Soviet childhood. The paper raises the discussion about Soviet concepts of childhood and defines the place of Soviet children’s fashion in relation to world fashion trends.
KW - childhood studies
KW - children’s clothes
KW - Discourse analysis
KW - fashion studies
KW - gendered colours
KW - second half of the twentieth century
KW - Soviet fashion
KW - visual content analysis
UR - http://www.scopus.com/inward/record.url?scp=85050982783&partnerID=8YFLogxK
U2 - 10.1080/17585716.2018.1495080
DO - 10.1080/17585716.2018.1495080
M3 - Article
AN - SCOPUS:85050982783
VL - 11
SP - 100
EP - 113
JO - Childhood in the Past
JF - Childhood in the Past
SN - 1758-5716
IS - 2
ER -
ID: 35614592