TY - JOUR

T1 - Emotional identification in the political communication (based on the modern British mass media discourse)

AU - Teneva , Ekaterina Veselinovna

PY - 2019

Y1 - 2019

N2 - The article is devoted to the issues of emotional impact in the political communication, with special attentionpaid to the study of emotional identification, which is one of the methods of manipulative influence of politicianson the audience. The author of the article considers emotional identification as the intentional use of emotionaltools by politicians in order to identify their opinion with the opinion of the audience as well as to manipulate theiropinion. The article presents specific cases of using this rhetorical device in the modern British "quality" media.

AB - The article is devoted to the issues of emotional impact in the political communication, with special attentionpaid to the study of emotional identification, which is one of the methods of manipulative influence of politicianson the audience. The author of the article considers emotional identification as the intentional use of emotionaltools by politicians in order to identify their opinion with the opinion of the audience as well as to manipulate theiropinion. The article presents specific cases of using this rhetorical device in the modern British "quality" media.

KW - РИТОРИКА

KW - дискурс СМИ

KW - ПОЛИТИЧЕСКАЯ КОММУНИКАЦИЯ

KW - воздействие СМИ

KW - ЭМОЦИИ

KW - Идентификация

KW - emotions

KW - IDENTIFICATION

KW - POLITICAL COMMUNICATION

KW - MASS MEDIA DISCOURSE

KW - RHETORIC

KW - impact

UR - https://www.elibrary.ru/item.asp?id=38695997

U2 - 10.24411/2520-6990-2019-10426

DO - 10.24411/2520-6990-2019-10426

M3 - Article

SP - 63

EP - 64

JO - Colloquium journal

JF - Colloquium journal

SN - 2520-2480

IS - 14-3(38)

ER -