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Towards an Ontology of Consumer Behaviour : Fostering Academic Knowledge Utilization by Marketing Practitioners. / Гаврилова, Татьяна Альбертовна; Головачева, Ксения Сергеевна.

2020. Abstract from Analytics for Management and Economics Conference AMEC.

Research output: Contribution to conferenceAbstractpeer-review

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@conference{ce9480f9dc394ffabac616a79e1eda2b,
title = "Towards an Ontology of Consumer Behaviour: Fostering Academic Knowledge Utilization by Marketing Practitioners",
author = "Гаврилова, {Татьяна Альбертовна} and Головачева, {Ксения Сергеевна}",
note = "Gavrilova, T. A. Towards an Ontology of Consumer Behaviour: Fostering Academic Knowledge Utilization by Marketing Practitioners / T. A. Gavrilova, K. S. Golovacheva // Analytics for Management and Economics Conference AMEC, 2020.; null ; Conference date: 28-10-2020",
year = "2020",
language = "English",

}

RIS

TY - CONF

T1 - Towards an Ontology of Consumer Behaviour

AU - Гаврилова, Татьяна Альбертовна

AU - Головачева, Ксения Сергеевна

N1 - Gavrilova, T. A. Towards an Ontology of Consumer Behaviour: Fostering Academic Knowledge Utilization by Marketing Practitioners / T. A. Gavrilova, K. S. Golovacheva // Analytics for Management and Economics Conference AMEC, 2020.

PY - 2020

Y1 - 2020

M3 - Abstract

Y2 - 28 October 2020

ER -

ID: 87472383