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Russian consumer behaviour: In search of a balance between national uniqueness and Western mainstream

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research › peer-review

Department of World Economy
Federal State Budgetary Educational Institution of Higher Education"Saint Petersburg State University"

Overview
Cite this

Sergei F. Sutyrin
Irina V. Vorobieva

Original language	English
Title of host publication	Research Handbook of Marketing in Emerging Economies
Editors	Marin Marinov
Publisher	Edward Elgar Publishing
Chapter	11
Pages	222-240
Number of pages	19
ISBN (Electronic)	9781784713171
ISBN (Print)	9781784713164
State	Published - 28 Apr 2017

Publication series

Name	Research Handbooks in Business and Management series

Scopus subject areas

Economics, Econometrics and Finance(all)
Business, Management and Accounting(all)
Social Sciences(all)

ID: 14094214

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