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Looking Forward Approach for dynamic cooperative advertising game model. / Shi, Lihong; Petrosian, Ovanes L.; Boiko, Alina V.

In: Vestnik Sankt-Peterburgskogo Universiteta, Prikladnaya Matematika, Informatika, Protsessy Upravleniya, Vol. 15, No. 2, 01.01.2019, p. 221-234.

Research output: Contribution to journal › Article › peer-review

Harvard

Shi, L, Petrosian, OL & Boiko, AV 2019, 'Looking Forward Approach for dynamic cooperative advertising game model', Vestnik Sankt-Peterburgskogo Universiteta, Prikladnaya Matematika, Informatika, Protsessy Upravleniya, vol. 15, no. 2, pp. 221-234. https://doi.org/10.21638/11702/spbu10.2019.206

APA

Shi, L., Petrosian, O. L., & Boiko, A. V. (2019). Looking Forward Approach for dynamic cooperative advertising game model. Vestnik Sankt-Peterburgskogo Universiteta, Prikladnaya Matematika, Informatika, Protsessy Upravleniya, 15(2), 221-234. https://doi.org/10.21638/11702/spbu10.2019.206

Vancouver

Shi L, Petrosian OL, Boiko AV. Looking Forward Approach for dynamic cooperative advertising game model. Vestnik Sankt-Peterburgskogo Universiteta, Prikladnaya Matematika, Informatika, Protsessy Upravleniya. 2019 Jan 1;15(2):221-234. https://doi.org/10.21638/11702/spbu10.2019.206

Author

Shi, Lihong ; Petrosian, Ovanes L. ; Boiko, Alina V. / Looking Forward Approach for dynamic cooperative advertising game model. In: Vestnik Sankt-Peterburgskogo Universiteta, Prikladnaya Matematika, Informatika, Protsessy Upravleniya. 2019 ; Vol. 15, No. 2. pp. 221-234.

BibTeX

@article{4550f439901a47539061ddf7834870a6,
title = "Looking Forward Approach for dynamic cooperative advertising game model",
abstract = "In this paper, we examine a dynamic cooperative advertising game model, where each firm market share depends on its own and its competitors' advertising decisions. More and more companies are willing to cooperate on the market in order to increase their market share and their joint profit as a result. They cooperate on advertising acting as one company and according to a characteristic function introduced in this work, their joint profit can be reallocated according to some cooperative solution. Looking Forward Approach is applied to the initial game in order to construct a model, where information about the process updates dynamically. Comparison between the solution of initial game model and game model with dynamic updating is illustrated using the numerical simulation.",
keywords = "Dynamic cooperative games, Dynamic games, Looking forward approach, Time consistency",
author = "Lihong Shi and Petrosian, {Ovanes L.} and Boiko, {Alina V.}",
year = "2019",
month = jan,
day = "1",
doi = "10.21638/11702/spbu10.2019.206",
language = "English",
volume = "15",
pages = "221--234",
journal = " ВЕСТНИК САНКТ-ПЕТЕРБУРГСКОГО УНИВЕРСИТЕТА. ПРИКЛАДНАЯ МАТЕМАТИКА. ИНФОРМАТИКА. ПРОЦЕССЫ УПРАВЛЕНИЯ",
issn = "1811-9905",
publisher = "Издательство Санкт-Петербургского университета",
number = "2",

}

RIS

TY - JOUR

T1 - Looking Forward Approach for dynamic cooperative advertising game model

AU - Shi, Lihong

AU - Petrosian, Ovanes L.

AU - Boiko, Alina V.

PY - 2019/1/1

Y1 - 2019/1/1

N2 - In this paper, we examine a dynamic cooperative advertising game model, where each firm market share depends on its own and its competitors' advertising decisions. More and more companies are willing to cooperate on the market in order to increase their market share and their joint profit as a result. They cooperate on advertising acting as one company and according to a characteristic function introduced in this work, their joint profit can be reallocated according to some cooperative solution. Looking Forward Approach is applied to the initial game in order to construct a model, where information about the process updates dynamically. Comparison between the solution of initial game model and game model with dynamic updating is illustrated using the numerical simulation.

AB - In this paper, we examine a dynamic cooperative advertising game model, where each firm market share depends on its own and its competitors' advertising decisions. More and more companies are willing to cooperate on the market in order to increase their market share and their joint profit as a result. They cooperate on advertising acting as one company and according to a characteristic function introduced in this work, their joint profit can be reallocated according to some cooperative solution. Looking Forward Approach is applied to the initial game in order to construct a model, where information about the process updates dynamically. Comparison between the solution of initial game model and game model with dynamic updating is illustrated using the numerical simulation.

KW - Dynamic cooperative games

KW - Dynamic games

KW - Looking forward approach

KW - Time consistency

UR - http://www.scopus.com/inward/record.url?scp=85074890681&partnerID=8YFLogxK

U2 - 10.21638/11702/spbu10.2019.206

DO - 10.21638/11702/spbu10.2019.206

M3 - Article

AN - SCOPUS:85074890681

VL - 15

SP - 221

EP - 234

JO - ВЕСТНИК САНКТ-ПЕТЕРБУРГСКОГО УНИВЕРСИТЕТА. ПРИКЛАДНАЯ МАТЕМАТИКА. ИНФОРМАТИКА. ПРОЦЕССЫ УПРАВЛЕНИЯ

JF - ВЕСТНИК САНКТ-ПЕТЕРБУРГСКОГО УНИВЕРСИТЕТА. ПРИКЛАДНАЯ МАТЕМАТИКА. ИНФОРМАТИКА. ПРОЦЕССЫ УПРАВЛЕНИЯ

SN - 1811-9905

IS - 2

ER -

ID: 51526906