The goal of research is to figure out knowledge sharing barriers in the administrative processes of the undergraduate educational programs on an evidence of the Bachelor in Management program at one of the Saint Petersburg universities. The study is qualitative, based on semi-structured in-depth interviews with the administrative personnel involved in the program's management. On the basis of the interview results, methodology of further quantitative research is developed, planning to expand the research to a statistically significant sample of respondents in several universities, as well as practical recommendations for the surveyed program's knowledge management are given.