Research output: Contribution to journal › Article › peer-review
Key Stakeholders' Interaction as a Factor of Product Innovation : the case of Russia. / Smirnova, M.M.; Kouchtch, S.P.; Rebyazina, V.A.; Podmetina, D.; Väätänen, J.
In: International Journal of Technology Marketing, Vol. 4, No. 2, 2009, p. 230-247.Research output: Contribution to journal › Article › peer-review
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TY - JOUR
T1 - Key Stakeholders' Interaction as a Factor of Product Innovation
T2 - the case of Russia
AU - Smirnova, M.M.
AU - Kouchtch, S.P.
AU - Rebyazina, V.A.
AU - Podmetina, D.
AU - Väätänen, J.
N1 - Smirnova, M.M. Key Stakeholders' Interaction as a Factor of Product Innovation: the case of Russia / M. M. Smirnova, S. P. Kouchtch, V. A. Rebiazina, D. Podmetina, J. Väätänen // International Journal of Technology Marketing. - 2009. - Volume 4, № 2. - P. 230-247.
PY - 2009
Y1 - 2009
N2 - The paper aims to investigate the nature of innovativeness through the lenses of the firm's cooperation with key internal and external stakeholders. The selection of key stakeholders and the measurement of their involvement in the development of innovations contribute to the identification of the main innovativeness profiles, whereas interaction with partners and effective interfunctional collaboration are seen as central differentiation criteria for the firm. The study of stakeholder involvement in innovation-related processes can discover vital sources of long-term competitive advantage and radically change a firm's business model. A company survey is used to analyse the current status of internal and interfirm cooperation within New Product Development (NPD) in Russia's emerging economy. The results provide empirical evidence on the share of firms involving internal and external stakeholders in product innovation activities and the level of success of interaction.
AB - The paper aims to investigate the nature of innovativeness through the lenses of the firm's cooperation with key internal and external stakeholders. The selection of key stakeholders and the measurement of their involvement in the development of innovations contribute to the identification of the main innovativeness profiles, whereas interaction with partners and effective interfunctional collaboration are seen as central differentiation criteria for the firm. The study of stakeholder involvement in innovation-related processes can discover vital sources of long-term competitive advantage and radically change a firm's business model. A company survey is used to analyse the current status of internal and interfirm cooperation within New Product Development (NPD) in Russia's emerging economy. The results provide empirical evidence on the share of firms involving internal and external stakeholders in product innovation activities and the level of success of interaction.
KW - product innovation
KW - internal stakeholders
KW - external stakeholders
KW - stakeholder interaction
KW - Russia
KW - cooperation
KW - collaboration
KW - stakeholder involvement
KW - new product development
KW - NPD
M3 - Article
VL - 4
SP - 230
EP - 247
JO - International Journal of Technology Marketing
JF - International Journal of Technology Marketing
SN - 1741-878X
IS - 2
ER -
ID: 5169013