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Big Filter : Russian Filters in the International Market. / Shirokova, G.

"New European Champions. ""Entrepreneurial Icebreakers. Conquering International Markets from Transition Economies"". Palgrave Macmillan Ltd., 2014. p. 155-178.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research

Harvard

Shirokova, G 2014, Big Filter: Russian Filters in the International Market. in "New European Champions. ""Entrepreneurial Icebreakers. Conquering International Markets from Transition Economies"". Palgrave Macmillan Ltd., pp. 155-178. <http://www.palgraveconnect.com/pc/doifinder/view/10.1057/9781137446329.0023>

APA

Shirokova, G. (2014). Big Filter: Russian Filters in the International Market. In "New European Champions. ""Entrepreneurial Icebreakers. Conquering International Markets from Transition Economies"" (pp. 155-178). Palgrave Macmillan Ltd.. http://www.palgraveconnect.com/pc/doifinder/view/10.1057/9781137446329.0023

Vancouver

Shirokova G. Big Filter: Russian Filters in the International Market. In "New European Champions. ""Entrepreneurial Icebreakers. Conquering International Markets from Transition Economies"". Palgrave Macmillan Ltd. 2014. p. 155-178

Author

Shirokova, G. / Big Filter : Russian Filters in the International Market. "New European Champions. ""Entrepreneurial Icebreakers. Conquering International Markets from Transition Economies"". Palgrave Macmillan Ltd., 2014. pp. 155-178

BibTeX

@inbook{dad72a9338274a6c89981b90eed2c225,
title = "Big Filter: Russian Filters in the International Market",
abstract = "This case covers a family-run car filter business and the questions its founder/CEO faced about the company{\textquoteright}s growth strategy. Should they stay in a less competitive market, in which they served nearly all continents? Or should they move into much more competitive and attractive segments, directly supplying OEMs, and therefore competing with lead players such as Bosch, among others?",
keywords = "SCOPUS, РИНЦ, Russian Filters, International Market, SCOPUS, РИНЦ",
author = "G. Shirokova",
note = "Shirokova, G. Big Filter: Russian Filters in the International Market / G. Shirokova // {"}New European Champions. {"}{"}Entrepreneurial Icebreakers. Conquering International Markets from Transition Economies{"}{"}. - Palgrave Macmillan Ltd., 2014. - P. 155-178. ",
year = "2014",
language = "English",
isbn = "978-1-137-44630-5",
pages = "155--178",
booktitle = "{"}New European Champions. {"}{"}Entrepreneurial Icebreakers. Conquering International Markets from Transition Economies{"}{"}",
publisher = "Palgrave Macmillan Ltd.",
address = "United Kingdom",

}

RIS

TY - CHAP

T1 - Big Filter

T2 - Russian Filters in the International Market

AU - Shirokova, G.

N1 - Shirokova, G. Big Filter: Russian Filters in the International Market / G. Shirokova // "New European Champions. ""Entrepreneurial Icebreakers. Conquering International Markets from Transition Economies"". - Palgrave Macmillan Ltd., 2014. - P. 155-178.

PY - 2014

Y1 - 2014

N2 - This case covers a family-run car filter business and the questions its founder/CEO faced about the company’s growth strategy. Should they stay in a less competitive market, in which they served nearly all continents? Or should they move into much more competitive and attractive segments, directly supplying OEMs, and therefore competing with lead players such as Bosch, among others?

AB - This case covers a family-run car filter business and the questions its founder/CEO faced about the company’s growth strategy. Should they stay in a less competitive market, in which they served nearly all continents? Or should they move into much more competitive and attractive segments, directly supplying OEMs, and therefore competing with lead players such as Bosch, among others?

KW - SCOPUS

KW - РИНЦ

KW - Russian Filters

KW - International Market

KW - SCOPUS

KW - РИНЦ

M3 - Chapter

SN - 978-1-137-44630-5

SP - 155

EP - 178

BT - "New European Champions. ""Entrepreneurial Icebreakers. Conquering International Markets from Transition Economies""

PB - Palgrave Macmillan Ltd.

ER -

ID: 4721353