The article deals with the problem of linguistic examination of the media text in order to establish the circumstances and the fact of violation of the Russian legislation. It is emphasized that significant semantic changes occur with the complication of the textualization process, when using multimedia tools, especially in social networks. It is possible to identify the content of the text due to its adequate interpretation and finding the right grounds for its understanding, which actually involves the inclusion of a text fragment in the so-called linguistic hermeneutic circle. The expert linguistic conclusion cannot fail to take into account the possible multidimensionality of the presentation of content, it should represent the result of the study not only of the semantics of the verbal text but also of other semiotic complexes that may be extra-linguistic in nature. In the post-Soviet years began to appear scientific work, which is of great importance for the development of lingvo-expert studies. These are works devoted to the problems of hate speech, verbal extremism, language expression in the context of interethnic and interfaith conflicts and the provocative role of derogatory ethnonyms. At present, when multimedia systems are being actively introduced into media practice, the semantics of all textual materials placed in a single media space and forming an aggregate semantic and psycho-aesthetic complex should be taken into account. Combining even two materials that are different in their textual nature, for example, verbal and iconic, can enhance the meaning of one or another component, or it can completely change the semantics of a newly formed work. A particularly strong effect may be due to the integration of the audio component, in particular, the musical component, into the semiotic system.