TY - GEN

T1 - The Network Demediatization of a Significant Information Occasion

T2 - 2022 Communication Strategies in Digital Society Seminar (ComSDS)

AU - Gavra, Dmitrii P.

AU - Bykova, Elena V.

AU - Namyatova, Ksenia A.

N1 - Publisher Copyright: © 2022 IEEE.

PY - 2022/4/13

Y1 - 2022/4/13

N2 - The article is devoted to an empirical study of the mechanism of demediatization in relation to a specific case the reaction of the Russian mass media and users of social networks to the awarding of the Nobel Peace Prize to the editor-in-chief of Novaya Gazeta Dmitry Muratov. The concept of demediatization is defined. The concepts of administrative and narrative tracks of demediatization are introduced. Possible discursive strategies of narrative demediatization are indicated. The authors conduct empirical verification of hypotheses about the ontology and tools of local demediatization using the example of online discussions around the status of the Nobel Peace Prize 2021 and the status of nominees. The authors demonstrate the implementation of the process of demediatization in a network environment through communicative practices that are opposite to mediatization. The chronological framework of the study is from 8.10.2021 to 08.01.2022. The empirical database includes 7521 messages in 817 electronic media and posts in social networks: Vkontakte (30740), Facebook (10134) Telegram (6639) collected using the monitoring and analysis system of social networks, mass media, blogs, forums, sites with reviews Semanticforce.net. The processing of the collected material was carried out by analyzing the identified assessments of the situation in posts and comments (negative, positive, neutral) using the methods of lexico-semantic analysis.

AB - The article is devoted to an empirical study of the mechanism of demediatization in relation to a specific case the reaction of the Russian mass media and users of social networks to the awarding of the Nobel Peace Prize to the editor-in-chief of Novaya Gazeta Dmitry Muratov. The concept of demediatization is defined. The concepts of administrative and narrative tracks of demediatization are introduced. Possible discursive strategies of narrative demediatization are indicated. The authors conduct empirical verification of hypotheses about the ontology and tools of local demediatization using the example of online discussions around the status of the Nobel Peace Prize 2021 and the status of nominees. The authors demonstrate the implementation of the process of demediatization in a network environment through communicative practices that are opposite to mediatization. The chronological framework of the study is from 8.10.2021 to 08.01.2022. The empirical database includes 7521 messages in 817 electronic media and posts in social networks: Vkontakte (30740), Facebook (10134) Telegram (6639) collected using the monitoring and analysis system of social networks, mass media, blogs, forums, sites with reviews Semanticforce.net. The processing of the collected material was carried out by analyzing the identified assessments of the situation in posts and comments (negative, positive, neutral) using the methods of lexico-semantic analysis.

KW - demediatization

KW - digital environment

KW - discursive strategies

KW - Dmitry Muratov

KW - mediatization

KW - network discussion

KW - Nobel Prize

KW - social networks

KW - speech strategies

KW - the subject of speech

UR - http://www.scopus.com/inward/record.url?scp=85130516066&partnerID=8YFLogxK

UR - https://www.mendeley.com/catalogue/e35038df-a07d-3448-b482-a5d13bdc04e2/

U2 - 10.1109/comsds55328.2022.9769120

DO - 10.1109/comsds55328.2022.9769120

M3 - Conference contribution

AN - SCOPUS:85130516066

T3 - IEEE Communication Strategies in Digital Society Workshop (ComSDS)

SP - 190

EP - 194

BT - Proceedings of the 2022 Communication Strategies in Digital Society Seminar 2022, ComSDS 2022

A2 - Shaposhnikov, S.

A2 - Sharakhina, L.

PB - Institute of Electrical and Electronics Engineers Inc.

Y2 - 13 April 2022 through 13 April 2022

ER -