Standard

Multi-sided search platforms: global and local. / Yablonsky, S.

в: International Journal of Technology Marketing, Том 11, № 2/3/4, 2016, стр. 319-340.

Результаты исследований: Научные публикации в периодических изданиях › статья › Рецензирование

Harvard

Yablonsky, S 2016, 'Multi-sided search platforms: global and local', International Journal of Technology Marketing, Том. 11, № 2/3/4, стр. 319-340. https://doi.org/10.1504/IJTMKT.2016.077394

APA

Yablonsky, S. (2016). Multi-sided search platforms: global and local. International Journal of Technology Marketing, 11(2/3/4), 319-340. https://doi.org/10.1504/IJTMKT.2016.077394

Vancouver

Yablonsky S. Multi-sided search platforms: global and local. International Journal of Technology Marketing. 2016;11(2/3/4):319-340. https://doi.org/10.1504/IJTMKT.2016.077394

Author

Yablonsky, S. / Multi-sided search platforms: global and local. в: International Journal of Technology Marketing. 2016 ; Том 11, № 2/3/4. стр. 319-340.

BibTeX

@article{1bd46c07b21d44e2a42c20f5d70fb3d4,
title = "Multi-sided search platforms: global and local",
abstract = "This paper aims to collect, analyse and compare the quality data regarding the current status and prospective evolution of search engine multi- sided platforms offered by leading platform companies. We describe the search multi-sided platforms competition across different markets in a general way and compare several emerging markets where Google multi-sided platform is not a leader. The methodology and organization of search platform ontology/taxonomy, multi-sided platform business model pattern, and search platform business model pattern are discussed. Then detailed case analysis of search multi-sided platform business models is developed for Yandex search multi-sided platform. Finally, the possible ways of further evolution of global and local search multi-sided platforms is discussed.",
keywords = "multi-sided platform business model pattern, search multi-sided platform, search multi-sided platform business model pattern, search multi- sided platform strategy, search engine.",
author = "S. Yablonsky",
note = "Yablonsky, S. Multi-sided search platforms: global and local / S. Yablonsky // International Journal of Technology Marketing. – 2016. – Vol. 11, Issue 2/3/4. – P. 319-340.",
year = "2016",
doi = "http://dx.doi.org/10.1504/IJTMKT.2016.077394",
language = "English",
volume = "11",
pages = "319--340",
journal = "International Journal of Technology Marketing",
issn = "1741-878X",
publisher = "Inderscience Publishers",
number = "2/3/4",

}

RIS

TY - JOUR

T1 - Multi-sided search platforms: global and local

AU - Yablonsky, S.

N1 - Yablonsky, S. Multi-sided search platforms: global and local / S. Yablonsky // International Journal of Technology Marketing. – 2016. – Vol. 11, Issue 2/3/4. – P. 319-340.

PY - 2016

Y1 - 2016

N2 - This paper aims to collect, analyse and compare the quality data regarding the current status and prospective evolution of search engine multi- sided platforms offered by leading platform companies. We describe the search multi-sided platforms competition across different markets in a general way and compare several emerging markets where Google multi-sided platform is not a leader. The methodology and organization of search platform ontology/taxonomy, multi-sided platform business model pattern, and search platform business model pattern are discussed. Then detailed case analysis of search multi-sided platform business models is developed for Yandex search multi-sided platform. Finally, the possible ways of further evolution of global and local search multi-sided platforms is discussed.

AB - This paper aims to collect, analyse and compare the quality data regarding the current status and prospective evolution of search engine multi- sided platforms offered by leading platform companies. We describe the search multi-sided platforms competition across different markets in a general way and compare several emerging markets where Google multi-sided platform is not a leader. The methodology and organization of search platform ontology/taxonomy, multi-sided platform business model pattern, and search platform business model pattern are discussed. Then detailed case analysis of search multi-sided platform business models is developed for Yandex search multi-sided platform. Finally, the possible ways of further evolution of global and local search multi-sided platforms is discussed.

KW - multi-sided platform business model pattern

KW - search multi-sided platform

KW - search multi-sided platform business model pattern

KW - search multi- sided platform strategy

KW - search engine.

U2 - http://dx.doi.org/10.1504/IJTMKT.2016.077394

DO - http://dx.doi.org/10.1504/IJTMKT.2016.077394

M3 - Article

VL - 11

SP - 319

EP - 340

JO - International Journal of Technology Marketing

JF - International Journal of Technology Marketing

SN - 1741-878X

IS - 2/3/4

ER -

ID: 7614136