Examining the link between marketing controls and firm performance › Научные исследования в СПбГУ

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Examining the link between marketing controls and firm performance : The mediating effect of market-focused learning capability. / Liang, Xiaoning; Фрёзен, Ёханна Пия Мария.

в: Journal of Business Research, Том 109, 03.2020.

Результаты исследований: Научные публикации в периодических изданиях › статья › Рецензирование

BibTeX

@article{305b0b5044b14bdaa174ae8b3904f2de,

title = "Examining the link between marketing controls and firm performance: The mediating effect of market-focused learning capability",

keywords = "РИНЦ, SCOPUS",

author = "Xiaoning Liang and Фрёзен, {Ёханна Пия Мария}",

note = "Liang, X. Examining the link between marketing controls and firm performance: The mediating effect of market-focused learning capability / X. Liang, J. Fr{\"o}s{\'e}n // Journal of Business Research. - 2020. - Volume 109. - P. 545-556.",

year = "2020",

month = mar,

language = "English",

volume = "109",

journal = "Journal of Business Research",

issn = "0148-2963",

publisher = "Elsevier",

}

RIS

TY - JOUR

T1 - Examining the link between marketing controls and firm performance

T2 - The mediating effect of market-focused learning capability

AU - Liang, Xiaoning

AU - Фрёзен, Ёханна Пия Мария

N1 - Liang, X. Examining the link between marketing controls and firm performance: The mediating effect of market-focused learning capability / X. Liang, J. Frösén // Journal of Business Research. - 2020. - Volume 109. - P. 545-556.

PY - 2020/3

Y1 - 2020/3

KW - РИНЦ

KW - SCOPUS

M3 - Article

VL - 109

JO - Journal of Business Research

JF - Journal of Business Research

SN - 0148-2963

ER -

ID: 75034853

Examining the link between marketing controls and firm performance: The mediating effect of market-focused learning capability

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