DOI

We evaluate and analyze the quality of click models with respect to their ability to simulate users' click behavior. To this end, we propose distribution-based metrics for measuring the quality of click simulation in addition to metrics that directly compare simulated and real clicks. We perform a comparison of widely-used click models in terms of the quality of click simulation and analyze this quality for queries with different frequencies. We find that click models fail to accurately simulate user clicks, especially when simulating sessions with no clicks and sessions with a click on the first position. We also find that click models with higher click prediction performance simulate clicks better than other models.

Язык оригиналаанглийский
Название основной публикацииICTIR 2017 - Proceedings of the 2017 ACM SIGIR International Conference on the Theory of Information Retrieval
ИздательAssociation for Computing Machinery
Страницы281-284
Число страниц4
ISBN (электронное издание)9781450344906
DOI
СостояниеОпубликовано - 1 окт 2017
Событие7th ACM SIGIR International Conference on the Theory of Information Retrieval, ICTIR 2017 - Amsterdam, Нидерланды
Продолжительность: 1 окт 20174 окт 2017

конференция

конференция7th ACM SIGIR International Conference on the Theory of Information Retrieval, ICTIR 2017
Страна/TерриторияНидерланды
ГородAmsterdam
Период1/10/174/10/17

    Предметные области Scopus

  • Информационные системы
  • Компьютерные науки (разное)

ID: 38401093