TY - JOUR

T1 - Dynamics of priming-effect for subliminally presented ambiguous pictures

AU - Filippova, Margarita Georgievna

AU - Kostina, Darya

PY - 2020/2/17

Y1 - 2020/2/17

N2 - The results of this study confirmed that people react differently to preferred meanings of ambiguous images (to those that will get into consciousness later) and to rejected meanings of ambiguous images (those that will not). We observed a facilitative after-effect of the preferred meaning which was expressed in the positive priming-effect, and the following dynamics of the rejected meaning after-effect: positive priming at small values of SOA (30 ms), negative at bigger SOA values (530 ms) and positive priming at all the following SOA values (1,030, 3,030 and 5,030 ms). These results imply that subliminal perception, as well as supraliminal, is selective. We believe that negative priming for one of the meanings of an ambiguous image presented subliminally might be associated with an unconscious decision as to whether or not a particular stimulus will enter into consciousness, in accordance with the negative choice theory.

AB - The results of this study confirmed that people react differently to preferred meanings of ambiguous images (to those that will get into consciousness later) and to rejected meanings of ambiguous images (those that will not). We observed a facilitative after-effect of the preferred meaning which was expressed in the positive priming-effect, and the following dynamics of the rejected meaning after-effect: positive priming at small values of SOA (30 ms), negative at bigger SOA values (530 ms) and positive priming at all the following SOA values (1,030, 3,030 and 5,030 ms). These results imply that subliminal perception, as well as supraliminal, is selective. We believe that negative priming for one of the meanings of an ambiguous image presented subliminally might be associated with an unconscious decision as to whether or not a particular stimulus will enter into consciousness, in accordance with the negative choice theory.

KW - Ambiguous images

KW - lexical decision

KW - negative choice

KW - primes presented subliminally

KW - SOA

UR - http://www.scopus.com/inward/record.url?scp=85078450856&partnerID=8YFLogxK

U2 - 10.1080/20445911.2019.1708916

DO - 10.1080/20445911.2019.1708916

M3 - Article

AN - SCOPUS:85078450856

VL - 32

SP - 199

EP - 213

JO - Journal of Cognitive Psychology

JF - Journal of Cognitive Psychology

SN - 2044-5911

IS - 2

ER -