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Media Strategy of Political Identity Building in the Digital Society: The Case of Euronews. / Bykov, Ilya A.

2025. 166-169 Paper presented at 2025 Communication Strategies in Digital Society Seminar (ComSDS), St. Petersburg, Russian Federation.

Research output: Contribution to conferencePaperpeer-review

Harvard

Bykov, IA 2025, 'Media Strategy of Political Identity Building in the Digital Society: The Case of Euronews', Paper presented at 2025 Communication Strategies in Digital Society Seminar (ComSDS), St. Petersburg, Russian Federation, 9/04/25 - 9/04/25 pp. 166-169. https://doi.org/10.1109/comsds65569.2025.10971290

APA

Bykov, I. A. (2025). Media Strategy of Political Identity Building in the Digital Society: The Case of Euronews. 166-169. Paper presented at 2025 Communication Strategies in Digital Society Seminar (ComSDS), St. Petersburg, Russian Federation. https://doi.org/10.1109/comsds65569.2025.10971290

Vancouver

Bykov IA. Media Strategy of Political Identity Building in the Digital Society: The Case of Euronews. 2025. Paper presented at 2025 Communication Strategies in Digital Society Seminar (ComSDS), St. Petersburg, Russian Federation. https://doi.org/10.1109/comsds65569.2025.10971290

Author

Bykov, Ilya A. / Media Strategy of Political Identity Building in the Digital Society: The Case of Euronews. Paper presented at 2025 Communication Strategies in Digital Society Seminar (ComSDS), St. Petersburg, Russian Federation.4 p.

BibTeX

@conference{33d867a08d4f463ea757e5c5d688d44e,
title = "Media Strategy of Political Identity Building in the Digital Society: The Case of Euronews",
abstract = "The paper examines the problem of constructing European identity using digital media. Identity is defined as a set of ideas about a person{\textquoteright}s place in society, the values and behavioral models that are established on the basis of correlating oneself with socially significant cultural reference points and role functions in the public sphere, with social institutions and relationships. In a digital society, digital media play an important role in creating political identity. The report uses a case study method to study the contribution of Euronews to the creation of European identity. The report concludes that a pan-European identity is gradually strengthening, but the role of Euronews in this process is contradictory and is assessed as rather a negative one.",
keywords = "Euronews, communication strategy, digital media, digital society, identity, political communication",
author = "Bykov, {Ilya A.}",
year = "2025",
month = apr,
day = "9",
doi = "10.1109/comsds65569.2025.10971290",
language = "English",
pages = "166--169",
note = "2025 Communication Strategies in Digital Society Seminar (ComSDS) ; Conference date: 09-04-2025 Through 09-04-2025",
url = "https://easychair.org/cfp/2025comsds, https://drive.google.com/drive/folders/1hImYSkebp5ugBklo8gJcytwWUPg9F5ty",

}

RIS

TY - CONF

T1 - Media Strategy of Political Identity Building in the Digital Society: The Case of Euronews

AU - Bykov, Ilya A.

PY - 2025/4/9

Y1 - 2025/4/9

N2 - The paper examines the problem of constructing European identity using digital media. Identity is defined as a set of ideas about a person’s place in society, the values and behavioral models that are established on the basis of correlating oneself with socially significant cultural reference points and role functions in the public sphere, with social institutions and relationships. In a digital society, digital media play an important role in creating political identity. The report uses a case study method to study the contribution of Euronews to the creation of European identity. The report concludes that a pan-European identity is gradually strengthening, but the role of Euronews in this process is contradictory and is assessed as rather a negative one.

AB - The paper examines the problem of constructing European identity using digital media. Identity is defined as a set of ideas about a person’s place in society, the values and behavioral models that are established on the basis of correlating oneself with socially significant cultural reference points and role functions in the public sphere, with social institutions and relationships. In a digital society, digital media play an important role in creating political identity. The report uses a case study method to study the contribution of Euronews to the creation of European identity. The report concludes that a pan-European identity is gradually strengthening, but the role of Euronews in this process is contradictory and is assessed as rather a negative one.

KW - Euronews

KW - communication strategy

KW - digital media

KW - digital society

KW - identity

KW - political communication

UR - https://www.mendeley.com/catalogue/2a667cba-fa3c-31dd-a347-4581c0d908e7/

U2 - 10.1109/comsds65569.2025.10971290

DO - 10.1109/comsds65569.2025.10971290

M3 - Paper

SP - 166

EP - 169

T2 - 2025 Communication Strategies in Digital Society Seminar (ComSDS)

Y2 - 9 April 2025 through 9 April 2025

ER -

ID: 135855961