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Media Discourse as an Element of Communication Management Strategy. / Мартьянов, Денис Сергеевич; Лукьянова, Галина Владимировна.

Proceedings of the 2023 Communication Strategies in Digital Society Seminar 2023, ComSDS 2023. 2023. p. 74-77.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Research › peer-review

Harvard

Мартьянов, ДС & Лукьянова, ГВ 2023, Media Discourse as an Element of Communication Management Strategy. in Proceedings of the 2023 Communication Strategies in Digital Society Seminar 2023, ComSDS 2023. pp. 74-77, 2023 Communication Strategies in Digital Society Seminar , Санкт-Петербург, Russian Federation, 13/04/23. https://doi.org/10.1109/ComSDS58064.2023.10130414

APA

Мартьянов, Д. С., & Лукьянова, Г. В. (2023). Media Discourse as an Element of Communication Management Strategy. In Proceedings of the 2023 Communication Strategies in Digital Society Seminar 2023, ComSDS 2023 (pp. 74-77) https://doi.org/10.1109/ComSDS58064.2023.10130414

Vancouver

Мартьянов ДС, Лукьянова ГВ. Media Discourse as an Element of Communication Management Strategy. In Proceedings of the 2023 Communication Strategies in Digital Society Seminar 2023, ComSDS 2023. 2023. p. 74-77 https://doi.org/10.1109/ComSDS58064.2023.10130414

Author

Мартьянов, Денис Сергеевич ; Лукьянова, Галина Владимировна. / Media Discourse as an Element of Communication Management Strategy. Proceedings of the 2023 Communication Strategies in Digital Society Seminar 2023, ComSDS 2023. 2023. pp. 74-77

BibTeX

@inproceedings{25957459f34749dd93f18b2d268c5e35,
title = "Media Discourse as an Element of Communication Management Strategy",
abstract = "The article examines the peculiarities of the media discourse of the social network Vk.com and the instant messaging service Telegram. The authors consider the media discourse of politicized social media subpublics and channels as a factor that influences communication within the communities of these media. The methods used include discourse analysis of comments on the three key news stories of 2022 and LDA analysis of media discourse, which allow us to determine the criteria of group identity and the tendency to form monological or dialogical models of communication.",
keywords = "communication management strategy, group identity, media discourse, online platform",
author = "Мартьянов, {Денис Сергеевич} and Лукьянова, {Галина Владимировна}",
year = "2023",
month = apr,
day = "12",
doi = "10.1109/ComSDS58064.2023.10130414",
language = "English",
isbn = "9798350320039",
pages = "74--77",
booktitle = "Proceedings of the 2023 Communication Strategies in Digital Society Seminar 2023, ComSDS 2023",
note = "2023 Communication Strategies in Digital Society Seminar , ComSDS 2023 ; Conference date: 13-04-2023 Through 14-04-2023",
url = "http://www.ieee.spb.ru/index.php?option=com_content&view=article&id=186:comsds&catid=42:hot-news",

}

RIS

TY - GEN

T1 - Media Discourse as an Element of Communication Management Strategy

AU - Мартьянов, Денис Сергеевич

AU - Лукьянова, Галина Владимировна

PY - 2023/4/12

Y1 - 2023/4/12

N2 - The article examines the peculiarities of the media discourse of the social network Vk.com and the instant messaging service Telegram. The authors consider the media discourse of politicized social media subpublics and channels as a factor that influences communication within the communities of these media. The methods used include discourse analysis of comments on the three key news stories of 2022 and LDA analysis of media discourse, which allow us to determine the criteria of group identity and the tendency to form monological or dialogical models of communication.

AB - The article examines the peculiarities of the media discourse of the social network Vk.com and the instant messaging service Telegram. The authors consider the media discourse of politicized social media subpublics and channels as a factor that influences communication within the communities of these media. The methods used include discourse analysis of comments on the three key news stories of 2022 and LDA analysis of media discourse, which allow us to determine the criteria of group identity and the tendency to form monological or dialogical models of communication.

KW - communication management strategy

KW - group identity

KW - media discourse

KW - online platform

UR - https://www.mendeley.com/catalogue/1a8db55e-4c29-3c16-8855-d0816b85c643/

U2 - 10.1109/ComSDS58064.2023.10130414

DO - 10.1109/ComSDS58064.2023.10130414

M3 - Conference contribution

SN - 9798350320039

SP - 74

EP - 77

BT - Proceedings of the 2023 Communication Strategies in Digital Society Seminar 2023, ComSDS 2023

T2 - 2023 Communication Strategies in Digital Society Seminar

Y2 - 13 April 2023 through 14 April 2023

ER -

ID: 108805252