Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research › peer-review
Language and communication training for business education : The missing competencies. / Belyaeva, Elena ; Rubtsova, Svetlana .
English for Specific Purposes Instrution and Research: Current Practices, Challenges and Innovations. ed. / Kenny Nalan; Isik-Tas Elvan Eda; Jian Huang. Palgrave Macmillan Ltd., 2020. p. 159-176.Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research › peer-review
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TY - CHAP
T1 - Language and communication training for business education
T2 - The missing competencies
AU - Belyaeva, Elena
AU - Rubtsova, Svetlana
N1 - Belyaeva E., Rubtsova S. (2020) Language and Communication Training for Business Education: The Missing Competencies. In: Kenny N., Işık-Taş E., Jian H. (eds) English for Specific Purposes Instruction and Research. Palgrave Macmillan, Cham
PY - 2020/1
Y1 - 2020/1
N2 - This chapter focuses on language and communication training as part of business education of the twenty-first-century managers who need to be highly competitive in the job market. The authors take a closer look at the major stakeholders—multinational corporations (MNCs)—and offer a brief analysis of business communication problems having a direct impact on business development and often leading to a number of negative consequences. A critical overview of a wide range of strategies and solutions frequently employed by MNCs is followed by discussion of their advantages and disadvantages discussion. The main aim of this investigation is to identify MNCs practical expertise of dealing with language and communication problems in order to explore the employers’ expectations, needs and demands. The authors aimed at identifying and advocating the missing competencies to be considered by syllabus developers and course designers of language and communication programs in business education. The suggested missing competencies have been proposed for further consideration and discussion.
AB - This chapter focuses on language and communication training as part of business education of the twenty-first-century managers who need to be highly competitive in the job market. The authors take a closer look at the major stakeholders—multinational corporations (MNCs)—and offer a brief analysis of business communication problems having a direct impact on business development and often leading to a number of negative consequences. A critical overview of a wide range of strategies and solutions frequently employed by MNCs is followed by discussion of their advantages and disadvantages discussion. The main aim of this investigation is to identify MNCs practical expertise of dealing with language and communication problems in order to explore the employers’ expectations, needs and demands. The authors aimed at identifying and advocating the missing competencies to be considered by syllabus developers and course designers of language and communication programs in business education. The suggested missing competencies have been proposed for further consideration and discussion.
KW - Business English
KW - Linguistic auditing
KW - Course design
KW - Needs analysis
UR - http://www.scopus.com/inward/record.url?scp=85115271216&partnerID=8YFLogxK
U2 - 10.1007/978-3-030-32914-3_9
DO - 10.1007/978-3-030-32914-3_9
M3 - Chapter
AN - SCOPUS:85115271216
SN - 9783030329136
SP - 159
EP - 176
BT - English for Specific Purposes Instrution and Research
A2 - Nalan, Kenny
A2 - Elvan Eda, Isik-Tas
A2 - Huang, Jian
PB - Palgrave Macmillan Ltd.
ER -
ID: 47706380