While using the court practice in clauses Federal Act “About protection of the competition” we analyzed a legal position of the Russian Federal Antimonopoly Body in specific regions of Northwest Federal District, if it found out inadequacy of advertisement law in the Russian Federation from 2014 to 2016 years. We have considered for about 33 cases in Saint Petersburg, Leningrad, Murmansk, Vologda, Kaliningrad Regions. The act of unfair competition is object of violations. It is expressed in illegal use of results of intellectual property and the means of individualization equated to them. It leads to receipt of an unreasonable benefit in the market relations and misleads the consumers.