The present paper is in line with the now popular art discourse analysis. We analyzed a paper by Silvia Burini titled Grisha Bruskin: Alphabets of Memory to see how the method she proposes can be further extrapolated on the artist’s other works. By contextualizing Bruskin and his works and applying Yuri Lotman’s semiotic model in the process, Silvia Bruni seeks to find a way to interpret and fully understand the idea behind the artist’s projects Alefbet and Alphabets of Memory . It turns out that Bruskin’s supreme goal is the consolidation of a collective memory.