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Специфика коммуникационного продвижения в сфере биотехнологий: тренды, стейкхолдеры, новейшие технологии.
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Abstract
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http://elibrary.ru/item.asp?id=37651335
Ирина Игоревна Решедько
The paper summarizes the characteristics of communication in biotechnology, consists the analysis of latest technologies of marketing and PR-support projects in the industry.
Original language
Russian
Pages
126-131
State
Published -
2019
Externally published
Yes
Research areas
biotechnology, communications, digital, pr, биотехнологии, коммуникации
ID: 78604088
