The purpose of the article is to identify and analyze the peculiarities of corporate speech behavior in the media dialogue in the format «journalist – journalist». Media dialogue, especially if it is represented in the genre of public face interviews, always represents the ideology of the corporate system to which the public face belongs. The specificity of the manifestation of corporate origin in speech behavior corresponds to the communicative status of the speech subject in the system of corporate relations. The communicative status of a journalist is subordinate to the media system, which requires certain speech behavior from members of a specific corporate system at the professional, internal and external corporate levels, compliance with the legal and etiquette norms of the media corporation. Communicative status is defined by the corporate environment structure that determines the position of the subject of speech in the organizational hierarchy, and is regulated by the ethical professional code, Subjects of the corporate system directly or indirectly quote the first person, who is an indicator of membership of the corporation and an indication of loyalty. Communicative status defines value guidelines, strategies, and tactics of the subject's speech behavior. The article analyzes the arsenal of communicative means used by the subject of speech in specific communicative situations in the process of media dialogue. Non-compliance with corporate speech laws or speech behavior that does not correspond to the communicative status of the subject of speech is authorized by the corporation. Interviewers avoid any manifestation of non-corporate behavior. The «freedom» of speech in media management is not absolute but relative. Empirical material, which forms the basis of the analysis, is four video interviews of leading Russian journalists with a total length of 5 hours 37 minutes.