A hybrid recommendation model for web navigation

Noaman M.Abo Al-Yazeed, Ahmed M. Gadallah, Hesham A. Hefny

Результат исследований: Публикации в книгах, отчётах, сборниках, трудах конференцийстатья в сборнике материалов конференциинаучнаярецензирование

4 Цитирования (Scopus)

Аннотация

Nowadays, users rely on the web for information gathering. Accordingly, web usage mining becomes one important subject of research. Such research area covers prediction of user near future intentions, web-based personalized services, customer profiling, and adaptive web sites. Web page prediction is strongly limited by the nature of web logs, the intrinsic complexity of the problem and the tight efficiency requirements. This paper proposes a hybrid page ranking model based on web usage mining technique by exploiting session data of users, to enhance the recommendations of the next candidate web page to be accessed. The proposed approach represents a combination between two page ranking approaches. The first one computes the frequency ratio indicating the number of occurrences of each page in the search result. On the other hand, the second approach computes the coverage ratio from similar behavior patterns. As a result of the proposed approach, a set of candidate pages are ranked and the page with highest rate is recommended. The proposed approach has been tested on real data collected and extracted from the web server log file of CTI main web server.

Язык оригиналаанглийский
Название основной публикации2015 IEEE 7th International Conference on Intelligent Computing and Information Systems, ICICIS 2015
ИздательInstitute of Electrical and Electronics Engineers Inc.
Страницы552-560
Число страниц9
ISBN (электронное издание)9781509019496
DOI
СостояниеОпубликовано - 2 фев 2016
Событие7th IEEE International Conference on Intelligent Computing and Information Systems, ICICIS 2015 - Cairo, Египет
Продолжительность: 12 дек 201514 дек 2015

Серия публикаций

Название2015 IEEE 7th International Conference on Intelligent Computing and Information Systems, ICICIS 2015

конференция

конференция7th IEEE International Conference on Intelligent Computing and Information Systems, ICICIS 2015
СтранаЕгипет
ГородCairo
Период12/12/1514/12/15

Предметные области Scopus

  • Искусственный интеллект
  • Прикладные компьютерные науки
  • Информационные системы
  • Информационные системы и управление

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