Stable Marketing Cooperation in a Differential Game for an Oligopoly

Mario A. Garcia-Meza, Ekaterina Viktorovna Gromova, Jose Daniel Lopez-Barrientos

Research output

4 Citations (Scopus)

Abstract

In this paper, we develop a dynamic model of an oligopoly playing an advertising game of goodwill accumulation with random terminal time. The goal is to find a cooperative solution that is time-consistent, considering a dynamic accumulation of goodwill with depreciation for a finite number of firms.

Original languageEnglish
Article number1750028
Number of pages18
JournalInternational Game Theory Review
Volume20
Issue number3
Early online date2018
DOIs
Publication statusPublished - 1 Sep 2018

Scopus subject areas

  • Computer Science(all)
  • Business and International Management
  • Statistics, Probability and Uncertainty

Cite this

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author = "Garcia-Meza, {Mario A.} and Gromova, {Ekaterina Viktorovna} and {Daniel Lopez-Barrientos}, Jose",
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Stable Marketing Cooperation in a Differential Game for an Oligopoly. / Garcia-Meza, Mario A.; Gromova, Ekaterina Viktorovna; Daniel Lopez-Barrientos, Jose.

In: International Game Theory Review, Vol. 20, No. 3, 1750028, 01.09.2018.

Research output

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T1 - Stable Marketing Cooperation in a Differential Game for an Oligopoly

AU - Garcia-Meza, Mario A.

AU - Gromova, Ekaterina Viktorovna

AU - Daniel Lopez-Barrientos, Jose

PY - 2018/9/1

Y1 - 2018/9/1

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AB - In this paper, we develop a dynamic model of an oligopoly playing an advertising game of goodwill accumulation with random terminal time. The goal is to find a cooperative solution that is time-consistent, considering a dynamic accumulation of goodwill with depreciation for a finite number of firms.

KW - Differential games

KW - stability of cooperation

KW - random terminal time

KW - advertising cooperation

KW - GOODWILL

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JO - International Game Theory Review

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