Standard

Neuromarketing as an Innovative Approach to Market Research of Consumer Behavior. / Кораблева, Ольга Николаевна; Молчанов, Николай Николаевич; Муравьева, Оксана Сергеевна; Галай, Наталья Игоревна.

Proceedings of the 29th International Business Information Management Association Conference 3-4 May 2017 . IBIMA, 2017. p. 2489-2499.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Research › peer-review

Harvard

Кораблева, ОН, Молчанов, НН, Муравьева, ОС & Галай, НИ 2017, Neuromarketing as an Innovative Approach to Market Research of Consumer Behavior. in Proceedings of the 29th International Business Information Management Association Conference 3-4 May 2017 . IBIMA, pp. 2489-2499, 29th International Business Information Management Association Conference - Education Excellence and Innovation Management through Vision 2020: From Regional Development Sustainability to Global Economic Growth, Vienna, Austria, 2/05/17.

APA

Кораблева, О. Н., Молчанов, Н. Н., Муравьева, О. С., & Галай, Н. И. (2017). Neuromarketing as an Innovative Approach to Market Research of Consumer Behavior. In Proceedings of the 29th International Business Information Management Association Conference 3-4 May 2017 (pp. 2489-2499). IBIMA.

Vancouver

Кораблева ОН, Молчанов НН, Муравьева ОС, Галай НИ. Neuromarketing as an Innovative Approach to Market Research of Consumer Behavior. In Proceedings of the 29th International Business Information Management Association Conference 3-4 May 2017 . IBIMA. 2017. p. 2489-2499

Author

Кораблева, Ольга Николаевна ; Молчанов, Николай Николаевич ; Муравьева, Оксана Сергеевна ; Галай, Наталья Игоревна. / Neuromarketing as an Innovative Approach to Market Research of Consumer Behavior. Proceedings of the 29th International Business Information Management Association Conference 3-4 May 2017 . IBIMA, 2017. pp. 2489-2499

BibTeX

@inproceedings{1726f1e80db8434eb8b2ed778a0fce88,
title = "Neuromarketing as an Innovative Approach to Market Research of Consumer Behavior",
author = "Кораблева, {Ольга Николаевна} and Молчанов, {Николай Николаевич} and Муравьева, {Оксана Сергеевна} and Галай, {Наталья Игоревна}",
year = "2017",
language = "English",
isbn = " 978-0-9860419-7-6",
pages = " 2489--2499",
booktitle = "Proceedings of the 29th International Business Information Management Association Conference 3-4 May 2017",
publisher = "IBIMA",
address = "United States",
note = "29th International Business Information Management Association Conference - Education Excellence and Innovation Management through Vision 2020: From Regional Development Sustainability to Global Economic Growth ; Conference date: 02-05-2017 Through 03-05-2017",

}

RIS

TY - GEN

T1 - Neuromarketing as an Innovative Approach to Market Research of Consumer Behavior

AU - Кораблева, Ольга Николаевна

AU - Молчанов, Николай Николаевич

AU - Муравьева, Оксана Сергеевна

AU - Галай, Наталья Игоревна

PY - 2017

Y1 - 2017

M3 - Conference contribution

SN - 978-0-9860419-7-6

SP - 2489

EP - 2499

BT - Proceedings of the 29th International Business Information Management Association Conference 3-4 May 2017

PB - IBIMA

T2 - 29th International Business Information Management Association Conference - Education Excellence and Innovation Management through Vision 2020: From Regional Development Sustainability to Global Economic Growth

Y2 - 2 May 2017 through 3 May 2017

ER -

ID: 9312675