Model for Assessment of Healthcare Institutions’ Competitiveness

Vadim Pashkus, Natalia Pashkus, Asya Chemlyakova

Research output: Chapter in Book/Report/Conference proceedingConference contributionResearchpeer-review

Abstract

This article discusses competitiveness of public health institutions, which relates to their market position as ranked by various entities (including government). For this purpose, a model of competitive positioning is designed for assessing healthcare organizations. This model allows one to assess the level of competitiveness of a medical organization, evaluate its market positioning, and develop a strategy for furthering its development using features of their position provided by the model.

Original languageEnglish
Title of host publicationCBU INTERNATIONAL CONFERENCE PROCEEDINGS 2017: INNOVATIONS IN SCIENCE AND EDUCATION
EditorsP Hajek, O Vit, P Basova, M Krijt, H Paszekova, O Souckova, R Mudrik
Place of PublicationPraha
PublisherCENTRAL BOHEMIA UNIV
Pages361-365
Number of pages5
ISBN (Print)1805-997X
DOIs
StatePublished - 2017
EventInternational Conference of Central-Bohemia-University (CBUIC) - Innovations in Science and Education - Prague, Czech Republic
Duration: 22 Mar 201724 Mar 2017

Publication series

NameProceedings of CBU
PublisherCENTRAL BOHEMIA UNIV
Volume5
ISSN (Print)1805-997X

Conference

ConferenceInternational Conference of Central-Bohemia-University (CBUIC) - Innovations in Science and Education
CountryCzech Republic
CityPrague
Period22/03/1724/03/17

Scopus subject areas

  • Economics, Econometrics and Finance(all)

Keywords

  • healthcare institutions
  • strategic positioning
  • matrix of competitive positioning

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