Dynamics of Political Meanings: Interpretation and Understanding in Journalism

Research output: Contribution to journalArticlepeer-review

2 Scopus citations


Background/Objectives: Analysts of the Russian Reporter magazine having examined popular political vocabulary of
recent years revealed a new interpretation of the traditional semantics of war, state, democracy, class, nationalism, right,
revolution, market, freedom and church concepts. The new meanings of traditional concepts in relation to the concepts
of media sphere researchers point at the nature of the political consciousness of modern Russian society. Methods: The
essence of the actual problem defines the approaches applied to the study. A content analysis method (target sampling from
three editions) was used at the quantitative level. A combination of attitudinal analysis and a modified method of critical
discourse analysis (CDA) was employed at the quantitative level. By connecting techniques, firstly, we depart from fixing
attention on the syntax in favor of the detailed study of the selected concepts’ semantics traditional for many studies within
CDA; secondly, instead of the concept of the “norm” traditional for CDA, we draw attention to the academically established
meanings which is promoted by the use of elements of the linguistic study of the semantic shift. Thus, methodologically
the work is a combination of content analysis, attitudinal analysis and critical discourse analysis. Findings: - Dynamics of
meanings of different concepts is asynchronous; - due to asynchrony the dynamics of meanings correlates with the degree
of the concept abstractedness; - the process of transition from the attitudinal instability of the concepts to their attitudinal
certainty is recorded. Application/Improvements: A further expansion of samples will allow considering the dynamics
of the media semantics in relation to the political orientation of the publication.
Original languageEnglish
Number of pages14
JournalIndian Journal of Science and Technology
VolumeVol 9(14)
StatePublished - 2016

Scopus subject areas

  • Social Sciences(all)


  • Attitudinal Media Analysis
  • Media Concept
  • Media Interpretation
  • Semantic Dynamics
  • Understanding in Journalism


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