Consumer behavior as a challenge for foreign retailers` strategic marketing decisions in Russian market

Research output: Contribution to conferenceAbstractpeer-review

Original languageEnglish
Number of pages3
StatePublished - 2017
EventGSOM Emerging markets conference 2017 - GSOM SPbU, St. Petersburg, Russian Federation
Duration: 5 Oct 20177 Oct 2017
Conference number: 5


ConferenceGSOM Emerging markets conference 2017
Abbreviated titleGSOM EMC
Country/TerritoryRussian Federation
CitySt. Petersburg
Internet address

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