CRISES IN FASHION INDUSTRIES: AN ATTRIBUTION OF RESPONSIBILITY APPROACH TO CLASSIFICATION

Research output: Contribution to journalArticlepeer-review

Abstract

The article touches upon the problem of crises’ classification in fashion industries. The presented approach to the classification is built on the attribution of responsibility basis. The specificity of fashion industry as a business sphere makes impact on the field where crises can occur. An appropriate crisis classification is highly important for practicing crisis managers in their pre-crisis work at the stage of preparedness and prevention as it is an essential part of effective crisis strategy.
Translated title of the contributionКРИЗИСЫ В ИНДУСТРИИ МОДЫ: ПОДХОД К КЛАССИФИКАЦИИ С УЧЕТОМ ОТВЕТСТВЕННОСТИ
Original languageEnglish
Pages (from-to)16-18
JournalColloquium journal
Volume5
Issue number22(46)
StatePublished - 30 Oct 2019

Keywords

  • Crisis
  • crisis communication
  • fashion
  • fashion industry
  • fashionable goods

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