The Impact of Export Promotion Programs on Firms’ Export Competencies and Performance in a Transition Economy: The Case of Russian Manufacturers

Joan Freixanet, Iya Churakova

Research output

2 Citations (Scopus)

Abstract

This study evaluates the effects of export promotion programs (EPPs) in Russian manufacturers. It examines a multi-dimensional set of subjective and objective indicators including the level of awareness, use, the perception of usefulness, as well as different intermediate export marketing results, and final performance indicators. The results show that most EPPs are successful in attaining their goals as to improving firms’ export marketing competencies. Though, at the same time, they point to clear problems, regarding program awareness, availability, and accessibility. The paper concludes with a discussion about managerial and public policy implications.

Original languageEnglish
Pages (from-to)287-318
Number of pages32
JournalJournal of East-West Business
Volume24
Issue number4
DOIs
Publication statusPublished - 2 Oct 2018

Fingerprint

export promotion
firm
economy
marketing
performance
public policy
accessibility
programme
Transition economies
Export promotion
Competency
Export marketing
indicator

Scopus subject areas

  • Business and International Management
  • Geography, Planning and Development
  • Development

Cite this

@article{69581319cb8845548b5c32edc927efa5,
title = "The Impact of Export Promotion Programs on Firms’ Export Competencies and Performance in a Transition Economy: The Case of Russian Manufacturers",
abstract = "This study evaluates the effects of export promotion programs (EPPs) in Russian manufacturers. It examines a multi-dimensional set of subjective and objective indicators including the level of awareness, use, the perception of usefulness, as well as different intermediate export marketing results, and final performance indicators. The results show that most EPPs are successful in attaining their goals as to improving firms’ export marketing competencies. Though, at the same time, they point to clear problems, regarding program awareness, availability, and accessibility. The paper concludes with a discussion about managerial and public policy implications.",
keywords = "Export marketing outcomes, export performance, export promotion, internationalization, Russia, transition economy, SCOPUS, программы поддержки экспорта, результативность деятельности фирм, экспортеры России, бизнес, переходная экономика, SCOPUS",
author = "Joan Freixanet and Iya Churakova",
note = "Freixanet, J. The Impact of Export Promotion Programs on Firms’ Export Competencies and Performance in a Transition Economy: The Case of Russian Manufacturers / J. Freixanet, I. Churakova // Journal of East-West Business. – 2018. - Volume 24, Issue 4. – P. 287-318.",
year = "2018",
month = "10",
day = "2",
doi = "10.1080/10669868.2018.1467840",
language = "English",
volume = "24",
pages = "287--318",
journal = "Journal of East-West Business",
issn = "1066-9868",
publisher = "Routledge",
number = "4",

}

TY - JOUR

T1 - The Impact of Export Promotion Programs on Firms’ Export Competencies and Performance in a Transition Economy

T2 - The Case of Russian Manufacturers

AU - Freixanet, Joan

AU - Churakova, Iya

N1 - Freixanet, J. The Impact of Export Promotion Programs on Firms’ Export Competencies and Performance in a Transition Economy: The Case of Russian Manufacturers / J. Freixanet, I. Churakova // Journal of East-West Business. – 2018. - Volume 24, Issue 4. – P. 287-318.

PY - 2018/10/2

Y1 - 2018/10/2

N2 - This study evaluates the effects of export promotion programs (EPPs) in Russian manufacturers. It examines a multi-dimensional set of subjective and objective indicators including the level of awareness, use, the perception of usefulness, as well as different intermediate export marketing results, and final performance indicators. The results show that most EPPs are successful in attaining their goals as to improving firms’ export marketing competencies. Though, at the same time, they point to clear problems, regarding program awareness, availability, and accessibility. The paper concludes with a discussion about managerial and public policy implications.

AB - This study evaluates the effects of export promotion programs (EPPs) in Russian manufacturers. It examines a multi-dimensional set of subjective and objective indicators including the level of awareness, use, the perception of usefulness, as well as different intermediate export marketing results, and final performance indicators. The results show that most EPPs are successful in attaining their goals as to improving firms’ export marketing competencies. Though, at the same time, they point to clear problems, regarding program awareness, availability, and accessibility. The paper concludes with a discussion about managerial and public policy implications.

KW - Export marketing outcomes

KW - export performance

KW - export promotion

KW - internationalization

KW - Russia

KW - transition economy

KW - SCOPUS

KW - программы поддержки экспорта, результативность деятельности фирм, экспортеры России, бизнес, переходная экономика

KW - SCOPUS

UR - http://www.scopus.com/inward/record.url?scp=85047961503&partnerID=8YFLogxK

UR - https://www.tandfonline.com/doi/full/10.1080/10669868.2018.1467840

UR - http://www.mendeley.com/research/impact-export-promotion-programs-firms-export-competencies-performance-transition-economy-case-russi

U2 - 10.1080/10669868.2018.1467840

DO - 10.1080/10669868.2018.1467840

M3 - Article

AN - SCOPUS:85047961503

VL - 24

SP - 287

EP - 318

JO - Journal of East-West Business

JF - Journal of East-West Business

SN - 1066-9868

IS - 4

ER -